Notes from the road — faith, heritage and the Türkiye behind the guidebooks.

Pamukkale received 2,299,914 visitors last year, second only to Ephesus. Nobody publishes how long any of them stayed. I think the reason nobody measures it is that the answer is about two hours.

Türkiye's inflation is ten times the euro area's, visitor numbers are down and spending per head is up. The usual explanation is that we got expensive. I think we are measuring the wrong variable.